Ever wondered how top brands keep their audiences engaged without breaking the bank? The answer lies in marketing automation—specifically, tools like Sender that streamline email and SMS campaigns. With over 180,000 businesses worldwide leveraging its platform, this solution simplifies outreach while maximizing impact.
Sender’s free forever plan offers 2,500 subscribers and 15,000 emails monthly—a perfect entry point for small businesses. Its drag-and-drop builder lets you create professional campaigns in minutes, no coding required. Plus, SMS messages boast a 90% open rate within 3 minutes, ideal for time-sensitive promotions.
Why settle for single-channel efforts when omnichannel strategies can boost engagement? Coordinate email and SMS sequences effortlessly while enjoying 24/7 live chat support. Ready to get started free and transform your communication game?
Key Takeaways
- Sender combines email and SMS marketing automation for seamless campaigns
- Free plan supports 2,500 subscribers with 15,000 monthly emails
- Drag-and-drop builder requires no technical skills
- SMS messages achieve 90% open rates within 3 minutes
- Omnichannel strategies increase customer engagement
Introduction to Sender: Your All-in-One Communication Platform
Boost your outreach with a platform designed for seamless marketing automation. Sender’s WordPress plugin connects via API key, letting you sync subscriber lists and trigger campaigns directly from your dashboard. No coding needed—just install, authenticate, and launch.
Ecommerce stores gain an edge with WooCommerce automation. Recover abandoned carts, send order confirmations, and promote products with 1-click imports. Real-time webhooks update consent preferences, keeping your campaigns compliant.
GDPR and TCPA standards are baked into SMS routing. Double opt-ins and clear unsubscribe options build trust while avoiding legal pitfalls. Plus, multilingual support (including Spanish) ensures global reach.
Behind the scenes, robust infrastructure guarantees 98%+ email deliverability. Whether you’re nurturing leads or blasting promotions, your messages land in inboxes—not spam folders.
Key Features of Sender for Seamless Marketing
Marketing automation shouldn’t be complicated—discover features designed for effortless execution. Whether you’re crafting emails or SMS blasts, these tools remove guesswork and save hours.
Drag-and-Drop Email Builder
No coding? No problem. The drop email builder lets you design campaigns like a pro. Drag video blocks, image libraries, or countdown timers into place. A built-in editor even checks spam scores pre-send.
Free Responsive Email Templates
Launch faster with 50+ mobile-friendly email templates. Choose industry-specific designs for eCommerce, SaaS, or blogs. Animated elements like product pickers boost engagement without extra work.
Omnichannel Marketing (Email & SMS)
Sync email and SMS campaigns for double the impact. Set triggers for abandoned carts or welcome sequences. Free SMS credits let you test texts before committing. Plus, resend emails to non-openers automatically.
Geo-targeting and A/B testing refine your strategy. See which subject lines or regions perform best—all from one dashboard. It’s omnichannel made simple.
Creating Engaging Emails with Sender
Want emails that grab attention and drive action? Start with smart design. Whether you’re building from scratch or using templates, the right approach boosts open rates and conversions. Here’s how to craft emails that stand out.
Designing Emails from Scratch
The drag-and-drop builder lets you create custom layouts in minutes. Add dynamic product blocks to showcase inventory or embed surveys with feedback tools. Need advanced control? Custom HTML/CSS editing unlocks limitless designs.
Animated GIFs and AMP emails make content interactive. Think clickable menus or real-time updates—perfect for flash sales. Timezone detection ensures your sends hit inboxes at peak hours.
Using Prebuilt Templates for Quick Campaigns
Speed up launches with 50+ mobile-friendly templates. Choose eCommerce, SaaS, or blog designs—all optimized for engagement. The product picker tool auto-populates items, saving hours of manual work.
Behavior-based triggers automate follow-ups. Resend emails to non-openers or tweak subject lines with A/B testing. Every template is GDPR-ready with built-in preference centers.
Personalizing Content for Higher Open Rates
Personalization starts with merge tags. Address subscribers by name or location for a 26% higher open rate. Segment audiences by purchase history, then tailor offers in real time.
Link preference centers to let users choose email frequency. This reduces unsubscribes while keeping campaigns compliant. The result? Emails feel one-to-one, not mass-produced.
Automating Your Marketing Workflows
Turn missed opportunities into sales with automated workflows. By setting up timed triggers, you can nurture leads, recover lost revenue, and keep customers engaged—all without manual effort.
Abandoned Cart Recovery Sequences
78% of abandoned carts convert with a 3-email sequence. Start with a gentle reminder within an hour, follow up with social proof at 24 hours, and close with a limited-time discount at 72 hours. Add SMS for urgency—90% are read in minutes.
Welcome Emails for New Subscribers
First impressions matter. Automate a welcome series that introduces your brand and delivers value. Use double opt-ins to ensure list hygiene and segment subscribers by interest for tailored content.
Win-Back Campaigns for Inactive Customers
Reactivate dormant buyers with reengagement discounts. Score users based on inactivity (e.g., 30+ days) and automate offers. Post-purchase, request reviews or notify them when items are back in stock.
Birthday triggers and cross-sell automations further personalize outreach. With workflows handling repetitive tasks, you free up time to focus on strategy.
Segmenting Your Audience for Targeted Messaging
Not all customers respond the same way—smart segmentation turns generic blasts into high-converting messages. By grouping subscribers based on behavior, purchase history, or location, you deliver content that feels personal. The result? Higher open rates, clicks, and sales.
Data-Informed Segmentation Strategies
RFM scoring (Recency, Frequency, Monetary) identifies high-value customers. Tag users who bought within 30 days or spent over $100 for VIP treatment. Pair this with browse abandonment triggers—like viewed but unpurchased items—to automate follow-ups.
Geo-targeting allows localized promotions. Send weather-based offers (e.g., umbrellas during rain) or event alerts. Custom fields track loyalty tiers, enabling exclusive perks for top spenders.
Tailoring Offers Based on Customer Behavior
Cart value segmentation lets you customize discounts. Target buyers with $50+ carts with free shipping, while smaller baskets get percentage-offs. SMS opt-in rates reveal preferred channels—use this to adjust message frequency.
Purge inactive subscribers after 6 months of no engagement. This keeps lists clean and improves deliverability. Combine these tactics for marketing that feels one-to-one, not mass-produced.
Leveraging SMS for Instant Engagement
Text messages grab attention faster than any other channel—here’s how to use them right. With 90% open rates within 3 minutes, SMS outperforms email for urgent alerts and promotions. Pair this speed with email’s depth for campaigns that convert at every stage.
Combining Email and SMS for Maximum Impact
Sync both channels to reinforce your message. Send an email with product details, then follow up with an SMS discount code 24 hours later. Cart abandonment sequences work best this way—78% more recoveries than email alone.
Use link shorteners in texts to track clicks. For flash sales, blast an SMS alert first, then target non-openers with email reminders. Two-way messaging lets customers reply to surveys or confirm appointments instantly.
Best Practices for SMS Campaigns
Keep texts under 160 characters with emoji support—they increase engagement by 15%. Always include opt-out instructions (STOP commands) to comply with US TCPA rules. MMS works for product images but costs extra credits.
Schedule messages during business hours (8AM-8PM local time). Tools like credit calculators help budget for high-volume campaigns. Test different CTAs: “Reply YES” converts 40% better than passive links.
Remember: SMS is for time-sensitive alerts. Balance frequency—2-4 texts monthly avoids fatigue. Combine with email for a complete strategy that respects subscriber preferences.
Sender Pricing: Plans for Every Business Need
From startups to enterprises, there’s a plan tailored to your subscriber count. Whether you’re sending emails or SMS, flexible pricing ensures you maximize ROI without overspending.
Free Forever Plan (2,500 Subscribers)
Start at $0 with 2,500 subscribers and 15,000 emails/month. Includes basic automation and the drag-and-drop builder. SMS campaigns cost extra credits.
Standard and Professional Plans
The $9/month Standard tier removes branding and adds A/B testing. Upgrade to Professional ($29/month) for advanced segmentation and 10-user seats. Both include 500 free SMS credits.
Enterprise Solutions for High-Volume Senders
Custom pricing for 100K+ lists with volume discounts. Features include SAML SSO, HIPAA compliance, and 99.9% uptime SLAs. Dedicated IPs ensure deliverability for 5M+ emails/month.
Save 20% with annual billing. Non-profits get additional discounts. Every plan scales as your list grows—no long-term contracts required.
Conclusion: Elevate Your Communication with Sender
Ready to transform your marketing strategy? Sender outperforms competitors with higher deliverability rates and lower costs than Mailchimp or Sendinblue. Case studies show businesses achieve 24-month ROI through automated workflows and SMS boosts.
Connect Sender to 5,000+ apps via Zapier or join the agency partner program for reseller perks. Migrate seamlessly with free assistance—no downtime for your campaigns. Enjoy 98% uptime and a 30-day premium trial to test advanced features.
Start for free with 2,500 subscribers, then upgrade to remove branding. As one eCommerce store reported, “Our open rates jumped 40% using segmentation.” The $9/month plan unlocks A/B testing for even better results.
Don’t settle for basic tools. Get started today and watch your engagement soar.
FAQ
How do I get started with the platform?
Sign up for a free account in minutes. You can immediately access the drag-and-drop email builder, templates, and automation tools.
Are there free email templates available?
Yes! Choose from dozens of responsive, pre-designed templates to speed up your campaign creation.
Can I send both emails and SMS messages?
Absolutely. The platform supports omnichannel marketing, letting you engage customers via email and text.
How does automation improve my campaigns?
Set up workflows like welcome emails or abandoned cart reminders to save time and boost conversions.
What’s the benefit of audience segmentation?
Targeting specific groups with tailored offers increases open rates and drives more sales.
Is there a free plan available?
Yes, the Free Forever plan supports up to 2,500 subscribers with core features included.
How do I track campaign performance?
Detailed reports in your dashboard show opens, clicks, and other key metrics for optimization.
Can I integrate forms or popups?
Yes. Use built-in tools to capture leads with customizable signup forms and popups.
What’s the best way to re-engage inactive customers?
Win-back campaigns with exclusive offers or reminders can help revive their interest.
How does SMS marketing complement email?
SMS delivers instant, high-open-rate messages, perfect for time-sensitive promotions or alerts.
