{"id":9602,"date":"2025-04-06T00:40:27","date_gmt":"2025-04-06T00:40:27","guid":{"rendered":"https:\/\/moroccopreneur.com\/shopify\/"},"modified":"2026-09-23T16:25:59","modified_gmt":"2026-09-23T16:25:59","slug":"shopify","status":"publish","type":"post","link":"https:\/\/moroccopreneur.com\/fr\/shopify\/","title":{"rendered":"Shopify : la boutique en ligne et son ad\u00e9quation au Maroc"},"content":{"rendered":"<p><a href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\" rel=\"noopener\">Shopify<\/a> est une plateforme e-commerce h\u00e9berg\u00e9e qui permet \u00e0 un commer\u00e7ant de construire une boutique, g\u00e9rer un inventaire et traiter des commandes sans faire tourner ses propres serveurs. Pour les entrepreneurs marocains et de la diaspora, l&rsquo;outil vaut un regard attentif surtout pour sa rapidit\u00e9 de lancement et sa port\u00e9e sur les march\u00e9s internationaux, m\u00eame si le paiement par carte locale n\u00e9cessite une solution de contournement puisque le processeur de paiement propre de <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5761\">Shopify<\/a> n&rsquo;est pas disponible au Maroc.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-features\">Fonctionnalit\u00e9s cl\u00e9s<\/h2>\n<ul>\n<li>Boutique h\u00e9berg\u00e9e conforme PCI avec SSL et un CDN mondial inclus sur chaque plan.<\/li>\n<li>\u00c9diteur de boutique en ligne glisser-d\u00e9poser, avec th\u00e8mes gratuits et payants pour des changements de mise en page basiques sans code.<\/li>\n<li>Blog int\u00e9gr\u00e9, pages produit et contr\u00f4les SEO sur page (balises titre, m\u00e9ta descriptions, texte alternatif).<\/li>\n<li>App Store <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5762\">Shopify<\/a> couvrant exp\u00e9dition, comptabilit\u00e9, email marketing et outils de mise en page RTL arabe.<\/li>\n<li>Vente multicanale : le m\u00eame catalogue s&rsquo;affiche sur Instagram, TikTok, Facebook et sur du mat\u00e9riel de caisse en magasin.<\/li>\n<li>R\u00e9cup\u00e9ration de panier abandonn\u00e9 et codes promo, inclus d\u00e8s le premier plan payant.<\/li>\n<li><a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5763\">Shopify<\/a> Markets, pour afficher prix et paiement dans diff\u00e9rentes devises, utile pour les clients de la diaspora \u00e0 l&rsquo;\u00e9tranger.<\/li>\n<li>Translate and Adapt, l&rsquo;application de localisation de <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5764\">Shopify<\/a>, traduit automatiquement les boutiques en arabe, bien que la finition RTL d\u00e9pende encore du th\u00e8me.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-pricing\">Tarifs<\/h2>\n<p><a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5765\">Shopify<\/a> propose cinq plans. Starter co\u00fbte 5 dollars par mois pour un simple lien de paiement, pas une boutique compl\u00e8te. Basic co\u00fbte 39 dollars par mois (29 dollars factur\u00e9 annuellement) avec une boutique compl\u00e8te et sans compte employ\u00e9. Grow, le plan que <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5766\">Shopify<\/a> appelait simplement \u00ab Shopify \u00bb auparavant, co\u00fbte 105 dollars par mois (79 dollars factur\u00e9 annuellement) et ajoute cinq comptes employ\u00e9s et de meilleurs rapports. Advanced co\u00fbte 399 dollars par mois (299 dollars factur\u00e9 annuellement) et ajoute des rapports personnalis\u00e9s et l&rsquo;exp\u00e9dition calcul\u00e9e par transporteur. Plus d\u00e9marre autour de 2300 dollars par mois sur un contrat pluriannuel, avec comptes employ\u00e9s illimit\u00e9s et outils B2B natifs. Le traitement par carte via <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5767\">Shopify<\/a> Payments va de 2,9 % plus 30 cents sur Basic \u00e0 environ 2,5 % plus 30 cents sur Advanced, mais cela ne s&rsquo;applique que l\u00e0 o\u00f9 Shopify Payments fonctionne, ce qui exclut le Maroc. Un commer\u00e7ant marocain utilisant une passerelle s\u00e9par\u00e9e paie aussi la surtaxe tiers propre de <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5768\">Shopify<\/a>, environ 2 % sur Basic jusqu&rsquo;\u00e0 0,2 % sur Plus, en plus des frais propres de la passerelle. Les nouvelles inscriptions b\u00e9n\u00e9ficient g\u00e9n\u00e9ralement d&rsquo;un court essai gratuit suivi de quelques mois \u00e0 tarif r\u00e9duit avant le tarif standard, bien que l&rsquo;offre change p\u00e9riodiquement.<\/p>\n<p><em>Les prix \u00e9voluent. Les chiffres ci-dessus s\u2019appuient sur la page tarifs officielle de <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5769\">Shopify<\/a> et la documentation du Centre d&rsquo;aide Shopify.<\/em><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-proscons\">Avantages et inconv\u00e9nients<\/h2>\n<figure class=\"wp-block-table\">\n<table>\n<thead>\n<tr>\n<th>Avantages<\/th>\n<th>Inconv\u00e9nients<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Une boutique fonctionnelle peut \u00eatre en ligne en quelques jours, sans d\u00e9veloppeur.<\/td>\n<td><a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5770\">Shopify<\/a> Payments n&rsquo;est pas disponible au Maroc, les commer\u00e7ants ont besoin d&rsquo;une passerelle s\u00e9par\u00e9e plus la surtaxe ajout\u00e9e par Shopify.<\/td>\n<\/tr>\n<tr>\n<td>Grand catalogue d&rsquo;applications, dont des th\u00e8mes RTL arabes et des outils de traduction.<\/td>\n<td>Le tarif du plan, les applications payantes et les frais de passerelle combin\u00e9s co\u00fbtent plus que le prix affich\u00e9 ne le sugg\u00e8re.<\/td>\n<\/tr>\n<tr>\n<td><a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5771\">Shopify<\/a> Markets simplifie la vente aux clients de la diaspora \u00e0 l&rsquo;\u00e9tranger dans leur propre devise.<\/td>\n<td>Les changements profonds de design ou de paiement n\u00e9cessitent des connaissances Liquid ou un d\u00e9veloppeur embauch\u00e9.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-bestfor\">Pour qui c&rsquo;est fait<\/h2>\n<p><a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5772\">Shopify<\/a> convient \u00e0 un fondateur marocain ou de la diaspora vendant \u00e0 des acheteurs internationaux, que ce soit une marque marocaine de design exp\u00e9diant vers la France, une boutique g\u00e9r\u00e9e par la diaspora servant des clients au Canada, ou une entreprise locale acceptant d\u00e9j\u00e0 les cartes marocaines et ayant simplement besoin d&rsquo;une boutique fiable par-dessus. C&rsquo;est un choix plus faible pour un commer\u00e7ant vendant surtout \u00e0 des clients locaux en paiement \u00e0 la livraison sans plan de paiement encore en place, puisque l&rsquo;absence de <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5773\">Shopify<\/a> Payments signifie budg\u00e9tiser \u00e0 la fois une passerelle marocaine (g\u00e9n\u00e9ralement construite autour de CMI) et la surtaxe propre de Shopify en plus. Quiconque teste une id\u00e9e avec un budget serr\u00e9 et peu de tol\u00e9rance pour des \u00e9tapes de configuration suppl\u00e9mentaires devrait d&rsquo;abord planifier le volet paiement ou envisager une option plus simple le temps de le r\u00e9soudre.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-getstarted\">Comment d\u00e9marrer<\/h2>\n<ol>\n<li>Inscrivez-vous \u00e0 l&rsquo;essai gratuit de <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5774\">Shopify<\/a> et choisissez un plan de d\u00e9part (Basic est le point d&rsquo;entr\u00e9e habituel).<\/li>\n<li>Choisissez un th\u00e8me, id\u00e9alement avec support RTL pour une boutique arabe, et personnalisez mise en page et image de marque.<\/li>\n<li>Ajoutez des produits, d\u00e9finissez des zones d&rsquo;exp\u00e9dition et configurez les param\u00e8tres fiscaux marocains applicables.<\/li>\n<li>Configurez une passerelle de paiement fonctionnant au Maroc, puisque <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5775\">Shopify<\/a> Payments n&rsquo;appara\u00eetra pas comme option sur un compte marocain. Cela signifie g\u00e9n\u00e9ralement un processeur li\u00e9 \u00e0 CMI ou une autre passerelle tierce prise en charge.<\/li>\n<li>Connectez un domaine personnalis\u00e9 et liez les canaux de vente sociaux pertinents.<\/li>\n<li>Passez une vraie commande test via le processus de paiement complet, y compris la passerelle, avant d&rsquo;ouvrir aux clients.<\/li>\n<\/ol>\n<p><a href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\" rel=\"noopener sponsored\">Essayer Shopify<\/a><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-faq\">FAQ<\/h2>\n<p><strong><a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5776\">Shopify<\/a> est-il gratuit ?<\/strong> Non. Il n&rsquo;existe pas de plan gratuit permanent, seulement une p\u00e9riode d&rsquo;essai et un tarif d&rsquo;introduction r\u00e9duit avant le tarif mensuel standard.<\/p>\n<p><strong>Les commer\u00e7ants marocains peuvent-ils utiliser <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5777\">Shopify<\/a> Payments ?<\/strong> Non. Les commer\u00e7ants marocains ont besoin d&rsquo;une passerelle de paiement s\u00e9par\u00e9e, g\u00e9n\u00e9ralement construite autour de CMI ou un autre fournisseur prenant en charge les cartes marocaines, et <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5778\">Shopify<\/a> ajoute sa propre surtaxe tierce en plus.<\/p>\n<p><em>Divulgation : Moroccopreneur peut percevoir une commission si vous vous inscrivez \u00e0 <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5779\">Shopify<\/a> via les liens de cet article. Cela ne change rien \u00e0 ce que vous payez et n&rsquo;influence pas les outils que nous choisissons de couvrir.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cr\u00e9ez votre boutique en ligne avec Shopify au Maroc. Solutions e-commerce compl\u00e8tes pour r\u00e9ussir votre vente en ligne d\u00e8s aujourd&rsquo;hui.<\/p>\n","protected":false},"author":4,"featured_media":12554,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard"},"jnews_primary_category":[],"footnotes":""},"categories":[1341],"tags":[1755,1754,1592],"region":[],"class_list":["post-9602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outils","tag-creation-de-boutique-en-ligne","tag-plateforme-de-commerce-electronique","tag-vente-en-ligne"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Shopify : boutique en ligne | Moroccopreneur<\/title>\n<meta name=\"description\" content=\"Shopify pour entrepreneurs marocains et de la diaspora : tarifs 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