{"id":8966,"date":"2024-12-18T12:44:14","date_gmt":"2024-12-18T11:44:14","guid":{"rendered":"https:\/\/moroccopreneur.com\/convertkit\/"},"modified":"2026-09-26T18:13:45","modified_gmt":"2026-09-26T18:13:45","slug":"kit","status":"publish","type":"post","link":"https:\/\/moroccopreneur.com\/fr\/kit\/","title":{"rendered":"Kit (formerly ConvertKit) : email marketing pour cr\u00e9ateurs et consultants marocains"},"content":{"rendered":"<p><a href=\"https:\/\/moroccopreneur.com\/go\/kit\/\" target=\"_blank\" rel=\"noopener\">Kit<\/a> (anciennement Kit (formerly ConvertKit)) est une plateforme d&#8217;email marketing construite pour les cr\u00e9ateurs, auteurs et petites entreprises qui vendent directement \u00e0 leur audience via newsletters, produits num\u00e9riques et abonnements payants. Pour les entrepreneurs, cr\u00e9ateurs de contenu et consultants marocains et de la diaspora qui veulent construire et mon\u00e9tiser une liste email sans une suite marketing compl\u00e8te, l&rsquo;outil offre une alternative plus simple et centr\u00e9e cr\u00e9ateur face \u00e0 des plateformes plus larges comme <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/mailchimp\/\" target=\"_blank\"  rel=\"noopener\" title=\"Mailchimp\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5516\">Mailchimp<\/a> ou HubSpot.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-features\">Fonctionnalit\u00e9s cl\u00e9s<\/h2>\n<ul>\n<li>Constructeur d&rsquo;automatisation visuel pour s\u00e9quences de bienvenue, tags et parcours abonn\u00e9s bas\u00e9s sur actions et centres d&rsquo;int\u00e9r\u00eat.<\/li>\n<li>Pages d&rsquo;atterrissage et formulaires d&rsquo;inscription illimit\u00e9s, avec mod\u00e8les pens\u00e9s pour les cr\u00e9ateurs.<\/li>\n<li>Kit Commerce pour vendre produits num\u00e9riques, newsletters payantes et abonnements directement depuis la liste email.<\/li>\n<li>Tagging et segmentation avanc\u00e9s permettant de grouper les abonn\u00e9s par comportement, int\u00e9r\u00eat ou historique d&rsquo;achat.<\/li>\n<li>Creator Network, une fonctionnalit\u00e9 optionnelle o\u00f9 les cr\u00e9ateurs se recommandent mutuellement pour faire grandir leurs listes.<\/li>\n<li>Int\u00e9grations avec <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/shopify\/\" target=\"_blank\"  rel=\"noopener\" title=\"Shopify\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5513\">Shopify<\/a>, WordPress, Teachable, Zapier et d&rsquo;autres outils courants chez cr\u00e9ateurs et consultants.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-pricing\">Tarifs<\/h2>\n<p>Kit propose trois paliers, tarif\u00e9s selon le nombre d&rsquo;abonn\u00e9s, avec environ 16 % d&rsquo;\u00e9conomie en facturation annuelle. Newsletter : gratuit jusqu&rsquo;\u00e0 10 000 abonn\u00e9s, pages et formulaires illimit\u00e9s, Kit Commerce basique avec 3,5 % plus 30 cents de frais par vente, sans automatisation. Creator : \u00e0 partir de 39 $\/mois jusqu&rsquo;\u00e0 1 000 abonn\u00e9s, automatisations illimit\u00e9es, montant jusqu&rsquo;\u00e0 environ 139 $\/mois \u00e0 10 000 abonn\u00e9s et 679 $\/mois \u00e0 100 000. Creator Pro : \u00e0 partir de 79 $\/mois jusqu&rsquo;\u00e0 1 000 abonn\u00e9s, avec la m\u00eame mont\u00e9e en charge que Creator plus rapports avanc\u00e9s, scoring des abonn\u00e9s, audiences personnalis\u00e9es Facebook et si\u00e8ges d&rsquo;\u00e9quipe illimit\u00e9s.<\/p>\n<p><em>Les prix \u00e9voluent. Les chiffres ci-dessus s\u2019appuient sur la page tarifs officielle de Kit.<\/em><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-proscons\">Avantages et inconv\u00e9nients<\/h2>\n<figure class=\"wp-block-table\">\n<table>\n<thead>\n<tr>\n<th>Avantages<\/th>\n<th>Inconv\u00e9nients<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Interface claire et directe, rapide \u00e0 apprendre pour un cr\u00e9ateur non technique.<\/td>\n<td>Le co\u00fbt grimpe fortement avec la croissance de la liste, ce qui p\u00e8se sur les petits cr\u00e9ateurs.<\/td>\n<\/tr>\n<tr>\n<td>Syst\u00e8me d&rsquo;automatisation et de tagging solide pour construire des parcours abonn\u00e9s.<\/td>\n<td>La personnalisation du design est plus limit\u00e9e que sur des outils email g\u00e9n\u00e9ralistes.<\/td>\n<\/tr>\n<tr>\n<td>Outils de vente int\u00e9gr\u00e9s pour produits num\u00e9riques et newsletters payantes.<\/td>\n<td>Certaines fonctionnalit\u00e9s utiles, comme les rapports avanc\u00e9s, sont r\u00e9serv\u00e9es \u00e0 Creator Pro.<\/td>\n<\/tr>\n<tr>\n<td>Le plan gratuit couvre jusqu&rsquo;\u00e0 10 000 abonn\u00e9s, g\u00e9n\u00e9reux pour d\u00e9marrer.<\/td>\n<td>Le plan gratuit exclut les automatisations, consid\u00e9r\u00e9es essentielles par beaucoup de cr\u00e9ateurs.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-bestfor\">Pour qui c&rsquo;est fait<\/h2>\n<p>Kit convient aux cr\u00e9ateurs, blogueurs, coachs et consultants marocains et de la diaspora qui construisent une marque personnelle autour d&rsquo;une newsletter et veulent vendre directement \u00e0 cette audience, que ce soit un cours, un ebook, un abonnement payant ou une offre de conseil. Le plan gratuit le rend accessible pour d\u00e9marrer une liste de z\u00e9ro, et les outils d&rsquo;automatisation et de tagging s&rsquo;adaptent bien une fois la liste segment\u00e9e en diff\u00e9rents types de lecteurs ou clients. L&rsquo;outil convient moins aux organisations ayant besoin d&rsquo;automatisation marketing multicanal, de CRM complexe ou de pipelines de vente d&rsquo;\u00e9quipe, puisque Kit est construit autour de la liste d&rsquo;un seul cr\u00e9ateur.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-getstarted\">Comment d\u00e9marrer<\/h2>\n<ol>\n<li>Inscrivez-vous au plan gratuit Newsletter pour tester formulaires, pages d&rsquo;atterrissage et emails avant de payer.<\/li>\n<li>Importez une liste existante ou commencez \u00e0 collecter des emails via une page ou un formulaire Kit.<\/li>\n<li>Configurez des tags et une structure de segmentation basique avant de construire des automatisations.<\/li>\n<li>Cr\u00e9ez une automatisation de bienvenue simple pour les nouveaux abonn\u00e9s via le constructeur visuel.<\/li>\n<li>Passez au plan Creator une fois les automatisations essentielles, et \u00e0 Creator Pro pour les rapports avanc\u00e9s.<\/li>\n<\/ol>\n<p><a href=\"https:\/\/moroccopreneur.com\/go\/kit\/\" target=\"_blank\" rel=\"noopener sponsored\">Essayer Kit<\/a><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-faq\">FAQ<\/h2>\n<p><strong>Kit est-il la m\u00eame entreprise que <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/kit\/\" target=\"_blank\"  rel=\"noopener\" title=\"ConvertKit\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5514\">Kit (formerly ConvertKit)<\/a> ?<\/strong> Oui. <a class=\"wpil_keyword_link\" href=\"https:\/\/moroccopreneur.com\/go\/kit\/\" target=\"_blank\"  rel=\"noopener\" title=\"ConvertKit\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"5515\">Kit (formerly ConvertKit)<\/a> s&rsquo;est rebaptis\u00e9 Kit en 2024, gardant le m\u00eame produit et la m\u00eame \u00e9quipe, repositionn\u00e9s autour d&rsquo;outils pour l&rsquo;\u00e9conomie des cr\u00e9ateurs.<\/p>\n<p><strong>Kit a-t-il un plan gratuit ?<\/strong> Oui, le plan Newsletter est gratuit jusqu&rsquo;\u00e0 10 000 abonn\u00e9s avec pages et formulaires illimit\u00e9s, mais sans automatisations.<\/p>\n<p><strong>Kit peut-il vendre des produits num\u00e9riques directement ?<\/strong> Oui, via Kit Commerce, avec des frais de transaction variables selon le plan.<\/p>\n<p><em>Divulgation : Moroccopreneur peut percevoir une commission si vous vous inscrivez \u00e0 Kit via les liens de cet article. Cela ne change rien \u00e0 ce que vous payez et n&rsquo;influence pas les outils que nous choisissons de couvrir.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0Convertkit : notre avis sur cet outil de marketing par e-mail incontournable. Comment il peut transformer vos campagnes e-mail et am\u00e9liorer vos performances.\u00a0\u00bb<\/p>\n","protected":false},"author":4,"featured_media":12795,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard"},"jnews_primary_category":[],"footnotes":""},"categories":[1341],"tags":[1374,1375,1377,1379,1376,1371,1372,1378,1373],"region":[],"class_list":["post-8966","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outils","tag-automatisation-de-mails","tag-campagnes-de-mails","tag-communication-client-par-e-mail","tag-generation-de-leads","tag-gestion-de-listes-de-diffusion","tag-marketing-par-e-mail","tag-outil-de-mail-marketing","tag-plateforme-de-mailing","tag-strategie-de-mailing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - 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